Italian DJ and production duo, Tale of Us, along with their talented friends, brought their renowned music label, Afterlife, to Los Angeles for an unforgettable night of music and art. The West Coast debut of Afterlife took place at the historic Shrine Expo Hall on November 23rd, captivating the city’s electronic music scene with a mesmerizing audiovisual experience.
Tale of Us, consisting of Carmine Conte and Matteo Milleri, launched Afterlife in 2016 with the aim of creating a platform for forward-thinking electronic music. The label has since become a global phenomenon, known for curating transcendent and emotive techno and melodic house music experiences. Los Angeles has always been a hub for artistic expression, making it the perfect setting for Afterlife’s West Coast debut.
The event started early, with attendees arriving eagerly to immerse themselves in the enchanting atmosphere carefully crafted by Tale of Us and their friends. The Shrine Expo Hall was transformed into a utopian playground, adorned with stunning visuals, ethereal decorations, and an intricate lighting setup that bordered on a work of art.
As the night unfolded, the crowd was treated to breathtaking performances from some of the most exciting names in electronic music. Afterlife roster artists, such as Adriatique, Recondite, and Mathame, delivered sets that were both mesmeric and powerful, seamlessly blending ambient sounds and arpeggiated synthesizers with driving basslines and thought-provoking melodies.
Tale of Us themselves took to the decks for an extended set, showcasing their unique ability to transport listeners to another dimension through their music. Their track selection featured a perfect blend of dreamy melodies, haunting vocals, and deep, pulsating beats, connecting with the audience on a deeply emotional level.
However, it wasn’t just the music that captivated the audience. The visual production was equally awe-inspiring, with mesmerizing lights and video projections perfectly synchronized to the music. The combination of sound and visuals created a truly immersive experience, amplifying the emotional impact of the music and allowing attendees to lose themselves in the ethereal world of Afterlife.
What made the event even more special was the palpable sense of community and unity among the attendees. People from all walks of life came together to celebrate their shared love for electronic music, creating an atmosphere of acceptance and positivity. The energy in the room was electric, as strangers became friends, dancing and vibing together late into the night.
Afterlife’s West Coast debut in Los Angeles was nothing short of extraordinary. Tale of Us and their talented friends succeeded in creating a multidimensional experience that went beyond just a music event. They seamlessly blended music, art, and community to provide a haven where attendees could momentarily escape the outside world and dive into the realms of imagination and creativity.
As the night came to a close, and the last notes of the unforgettable sets echoed through the Shrine Expo Hall, the audience reluctantly stepped back into reality, forever changed by the breathtaking experience they had just witnessed. Afterlife’s West Coast debut in Los Angeles will undoubtedly be remembered as a pivotal moment in the city’s electronic music scene, leaving a lasting impact on both the artists and the audience, and setting the stage for more extraordinary events to come.